Utility LINE Blog

How To's, Lessons from the Field, Strategy

Marketing 3: Some innovative ideas


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This month, we’ve been reflecting on the importance of marketing for information dissemination, goal communication, and reputation building. In our final entry, we provide a few brief thoughts on innovative marketing strategies. Intelligent marketing is essential for information dissemination – getting work out there that you have a service to provide; goal communication – communicating

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News, Strategy

The Challenges of Texas Law


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The State of Texas: where the land is ample, the hats are big, cowboy boots are standard, and the barbecue is delicious. Everything seems to be big in Texas. Everything except community broadband. Texas is one of 17 states that have laws against the implementation of municipal broadband. Arguably, they have some of the strictest

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A New Face, A New Voice


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Greetings fellow Utility LINE readers, followers, and fans! I would like to introduce myself to the Utility LINE community, as I will now be an up and coming blogger here reporting on hot topics, issues, and breaking news in the municipal broadband world. My name is Tegan Crean and I recently graduated summa cum laude from

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News

FCC’s 6th Circuit loss won’t stop federal government from helping Appalachian cities


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While the Sixth Circuit Court of Appeals’ finding in favor of Tennessee and North Carolina last month has set back FCC efforts to bypass restrictive state laws and help local governments to provide broadband to their residents, federal aid to local government has not ended: On August 24, the EPA, USDA, and Appalachian Regional Commission

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Common Connections


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I’ve always found traveling to be an overwhelming combination of excitement and exhaustion, never more so than coming home from my most recent trip California.  After a packed week full of meetings and reunions with friends, I found out about 30 minutes after the scheduled departure time that my flight home was cancelled. For future

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How To's, Lessons from the Field, Strategy

Marketing 1: Why is marketing important for your public broadband utility?


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This month, we wrap up summer vacation and segue into fall with some discussion of the importance of marketing your public or community broadband services. Today, we discuss the benefits of marketing. Next week, we look at a few experiences from communities around the country. Finally, in our third entry, we posit a few new,

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